DALLAS, April 18, 2016 /PRNewswire/ -- When guests worldwide hear the name, Chili's® Grill & Bar, the first reaction is usually to sing "I want my baby back, baby back, I want my baby back, baby back, baby back...Chiiilliiiis baby baaack riiibbs!" The famous jingle ties back to the brand's 30-year history and expertise in slow cooking Baby Back Ribs in house to perfection. Now that you'll be humming the tune all day, here are some little known facts on what makes Chili's Baby Back Ribs special.
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The Story Behind Chili's Baby Back Ribs
Chili's Baby Back Ribs were first introduced to the menu in 1986.
The 30-year Milestone
To celebrate Chili's rich history of Baby Back Ribs, the brand is offering guests a Baby Back Bonus, which includes a half rack of Baby Back Ribs served with homestyle fries, a side salad and a mini Molten for $10.99. Guests can add an additional half rack for $6 and upgrade to any full-size dessert for $2 more.
Follow the brand on social to see and share celebratory ribs photos using #ChilisRibs.
The Jingle's Celebrity Appearances
The famous ribs and jingle have popped up on various television series, including "Scrubs," "The Office," "Will & Grace," and most recently, "Workaholics." Versions of the jingle have been performed by 'N Sync, the boxing champion Evander Holyfield, USA's Olympic gold medal gymnast Dominique Dawes and "The Tonight Show" former host Jay Leno. Advertising Age magazine named the song first on its list of "10 songs most likely to get stuck in your head" in 2004. Perhaps the most memorable rendition of the jingle was performed by Mike Myers' character, Fat Bastard, in the 1999 smash movie, "Austin Powers: The Spy Who Shagged Me."
Now, for this milestone year, Chili's is bringing back the jingle with a new TV commercial featuring Chili's Chef Jason Amell, musicians, song writers and guests. In 2016, the brand also re-did the jingle in emoji form - watch it here.
About Chili's Grill & Bar
Chili's® Grill & Bar is the flagship brand of Dallas-based Brinker International, Inc. (NYSE: EAT), a recognized leader in casual dining. Chili's offers a variety of Fresh Tex™ and Fresh Mex favorites at more than 1,550 locations in 31 countries and two territories. In addition to Chili's, Brinker owns and operates Maggiano's Little Italy®. For more information, visit http://www.chilis.com.
SOURCE Chili's® Grill & Bar